Content New Zealand can deliver marketing solutions for New Zealand businesses of any size. Content New Zealand can write content on any topic, for any industry. Writing content is a known “pain point” for New Zealand SME businesses. Whilst business owners may know what they do in their business, many of them lack the time and / or experience to be able to write this in a clear, meaningful way, and publish this information to attract customers. Content New Zealand takes the pain of writing this content away, freeing up the business to concentrate on its day-to-day tasks. Content New Zealand are also experienced digital specialists, and marketing specialists. We write content that is designed to encourage the reader to make a call to action – e.g. contact that business, book a service etc – and we also write with SEO in mind (keyword rich), in an effort to attract organic search engine traffic to the content (when placed on a website). Content New Zealand takes on the responsibility of sub-editing where needed, ensuring content quality.
Have you ever muttered comments similar to these? “I’m time poor or don’t have the necessary writing skills”; “I know I need up-to-date and engaging content for my website, brochure or other publication but I don’t have the time or skills to produce it myself”; “Sourcing someone to produce quality content for my business is generally too difficult, expensive and time consuming”; “Because of the challenges obtaining content for my business, my website, brochure and other promotional material contain out-of-date information”; “My website traffic is lower than I’d like and it doesn’t convert visitors into enquiries well”. If so, you need to Contact Us now at Content New Zealand to help!
Our professionally written content for your business’s website, brochure, social media or other promotional media is prepared in response to your brief, is tailored to your exact business needs, and is sub-edited for correct spelling, grammar and tone of voice. Full rights to use the content produced are assigned to YOU (our customer), once your acceptance is given and payment has been made in full. Our customers “own” their content for life, with no royalties or other payments required to Content New Zealand. You can use the created content in a variety of creations: websites, Facebook pages, brochures, or in other printed or online marketing materials. The choices are literally endless, and our terms and conditions do not restrict where or how the content produced can be used. We guarantee that at the time of creation the wording is unique from other content on the internet.
We prefer to create text-based content – but we can potentially help with your other content needs too (upon request). For example, we are often asked about the supplying of images and video content. We can certainly use special tooling to produce generic imagery on request, and this would be a preference to buying-in images and videos from suppliers like Getty Images (where you would never own the images and have to pay licensing costs). Note that images and videos are often subject to supply and licensing restrictions and are highly emotive. Creating images on your behalf may be a “trial and error” situation where the first images created may not always meet your exact brief – but we will provide a number of iterations when required until we meet your expectations – otherwise we will not charge you for the image creation service.
We can supply content for you quickly if needed… sometimes in just a few hours or days. Obviously, every Content New Zealand content job is different… and our overall time to deliver content to you will be dependent upon the complexity of the writing, the number of pages of content required, and the amount of researching, writing and editing that is required. E.g. A technical article about medical equipment may take more time to produce than an article about cake making. You can see the content packages we can provide on our Content Packages and Pricing page – but these can be tailored for you if required. Content New Zealand’s pricing is very competitive.
We are sometimes asked how Content New Zealand content works alongside products like Google Adwords. We believe that our content is a great service that complements Google Adwords well. AdWords is a great way to send targeted traffic to websites, to help support marketing campaigns or just generally enhance website leads for the business – but what
happens when a user reaches the site? Is the content engaging to read and does it encourage a call to action? When AdWords sends traffic to pages that have had Content New Zealand Content written and applied, the chances of browser-to-buyer conversion are logically increased. As our content pages are written with SEO in mind, the pages will often attract more organic (non-paid) search engine traffic over time. This will reduce longer term reliance on AdWords for customers, saving you money!
Content New Zealand believes in keeping our customers truly happy, and our adherence to “Customer First” principles is pretty simple. If you’re not happy with the content we’ve produced, and if you notify us within a week of delivery, we’ll put it right. We’ll either ask the original writer to re-write the content, or we’ll get another writer to re-write it, until you are happy. We allow for ONE rewrite cycle if needed as standard within our content pricing rates, to meet your expectations. Further rewrites of the content are at our discretion.
There are significant benefits available for your business, whether Content New Zealand is writing your content on a one-off or subscription basis. Some of these benefits include:
• Better positioning of your brand / business – Content New Zealand content helps your business to get its key messages or products across in a
compelling way. Whether you’re a small player in your industry, or well established, our word-based content aims to excite your audience, and encourages calls to action.
• Increased organic traffic to your website – Fresh, on target content, focused to your audience with keyword richness on those search terms that you’d like to be found for, can greatly increase your SEO performance. This leads to higher rankings within search engine results pages – and more website traffic.
• Likelihood of Increased Sales – By attracting more users to your website through organic traffic, and by encouraging calls to action within the written text, you’re more likely to convert browsers to buyers.
• Cost effective site freshening – Keeping your content fresh through regular updates helps your business to be seen as professional and “on the pulse” of your industry. Fresh content helps to confirm to users that your business is currently trading and will likely be responsive to enquiries.
We look forward to your content enquiry. Based in Auckland, our team are available during normal business hours. Contact Us now for assistance.